About Us

The Middle East’s People & Culture Consultancy

A Letter From Our CEO

Danielle Blizzard

I built talentX because I’ve lived the pain from every side of work in the

Middle East.


- I’ve been the employee trying to make sense of unclear expectations.
- The manager dealing with capability gaps.
- The hiring manager struggling to find talent.
- The founder fixing people issues at 2am (and still showing up and smiling at 8am)

- And the board advisor watching good companies slow down because their people systems weren’t built for this region.


I know exactly how expensive it is when the people layer isn’t working - and how quickly a business moves when it is.


That’s why talentX exists.
To take the complexity out of people and culture, and replace it with clarity, capability, and systems that actually deliver results.

Phil Knight once wrote in Shoe Dog:
“What if there were a way, without being an athlete, to feel what athletes feel? To play all the time, instead of working? Or else to enjoy work so much that it becomes essentially the same thing.”


For me, that’s what great organisations feel like - aligned, energised, and built to win together.


That’s the mission behind talentX: helping leaders build teams that don’t just function, but perform at a level they didn’t think was possible.


This is the work I care about.
This is why we exist.
And this is what we’re here to help you build.

Who We Are

talentX is led by Danielle Blizzard, Founder & CEO - a regional HR strategist trusted by organisations across the UAE, KSA, and global markets.


With 15+ years of experience as an employee, manager, hiring lead, founder, and board advisor, Danielle understands the real-world challenges leaders face because she’s lived them. That perspective shapes everything talentX does.


Her team of HR consultants, behavioural scientists, coaches, and facilitators combine psychology, capability-building, and performance to help companies scale with clarity and confidence.


Supported by an ecosystem of HR tech, AI training, employer branding, and people diagnostics partners, talentX delivers end-to-end people transformation - built for the realities of this region.


The result? Stronger leaders. Aligned teams. Cultures built to win.

Our Mission

To unlock human potential across the Middle East - empowering organisations to  Hire, Inspire, and Win.


We partner with leaders to build high-performance teams and future-ready systems, driving growth through science-backed people and culture strategies that deliver lasting results.


Because when people grow, organisations don’t just perform, they thrive.

Our Vision

To be the champions of the future of work in the Middle East and beyond - building high-performance organisations where talent thrives, excellence is the norm, and winning is inevitable.


We are deeply committed to improving lives -> empowering individuals and organisations to grow, innovate, and create meaningful impact.


By unlocking potential at every level, we set new standards for success -> leaving a legacy that empowers people, communities, and industries for generations to come.

What We Do

We help organisations grow through people.
Our expertise covers every part of the people and performance journey:

  • HR & Organisation Consulting

    Design HR systems, policies, and frameworks that support growth, compliance, and culture.

  • Leadership & Capability Development

    Build leaders and talent who drive results - through masterclasses, coaching, and development programs.

  • Culture & Values Activation

    Define and embed high-performance cultures that connect strategy to daily behaviour.

  • People Discovery & Assessment

    Identify leadership potential, strengths, and future capability through people science and data.

  • Regional Expansion & Localisation

    Support international companies entering the GCC with people strategy, localisation, and compliance frameworks.

Our Approach

Every engagement combines:

01

People Science

Behavioural data, psychology, and evidence-based design - turning human insight into performance advantage.

02

Cultural Intelligence

Deep understanding of Middle East diversity, ambition, and national priorities - ensuring every strategy fits the regional reality.

03

Practical Impact

Frameworks that deliver in the real world - measurable change, not just theory.

We design strategy that sticks - translating insight into behaviour, and behaviour into business performance.

Why Leaders Choose talentX


Regional Knowledge – 10+ years shaping organisations across UAE, KSA, and the wider GCC.

Global Standards – Every framework and tool is benchmarked against the world’s best - adapted for local realities..

Plug-and-Play Solutions – Ready-to-activate programs, toolkits, and leadership systems that drive results from day one.

People Science + Behavioural Change – Everything we design is grounded in psychology, data, and measurable outcomes.

Cultural Intelligence – Programs built for multilingual, multicultural teams - uniting purpose and performance.

Future-Ready Impact – Bilingual delivery, measurable results, and leaders equipped to win tomorrow.


Recognition & Thought Leadership

Our work and insights have been featured across leading regional and global platforms - reflecting our role in shaping the future of work in the Middle East.

Guest Speaker


Dubai Eye 103.8S ï»¿

Co-Host


Future@Work Podcast

Featured In


Entrepreneur ME · Economic Times HRME · Wamda ·

Mentor/Guest Speaker


Abu Dhabi SME Hub · Techstars · AstroLabs · Lyon Business School · TAP · Dubai CommerCity

Career Coach


Crunchmoms · Women’s Pavilion at Dubai Expo City

Culture Coach


Middle East representative at Cultures Link ·

At talentX, we don’t just talk about people and culture - we lead the conversations that redefine it.

Our Values

We live what we teach.
Every project is driven by six values that shape how we work and what clients experience:

Energising Excellence

Our Spirit

We bring passion, pace, and positivity. Because energy fuels performance.

Growth Obsessed

Our Mindset

We don’t wait for change. We drive it -> in ourselves, our clients, and our impact.


Trusted By

From scale-ups to governments, we’ve delivered people strategies for:

Our clients trust us to design high-performance systems that drive growth, transformation, and national impact.


Let’s Build the Future of Work.  Together.

Whether you’re a startup building your people function, a corporate scaling for growth, or a government shaping national impact - talentX helps you build the people strategy to  win.


We don’t just design programs.
We help you unlock performance - in people, culture, and leadership - so your organisation grows stronger from the inside out.


Start small.   Scale fast.   Build what lasts.